Caroline Wright

Caroline is a food editor and stylist who loves the challenge of creating something new and exciting every time she’s in the kitchen. With many years of experience under her belt and an impressive client base, she was looking for a timeless brand identity to help show off her beautiful portfolio, while also reflecting her fun and creative personality. We chose to use classic typography for her name, juxtaposed with a bright pop of golden yellow and complimented by a monogrammed secondary logo mark. The website has a more playful composition with an asymmetrical layout to evoke a fun, welcoming environment.